About NJF™
NJF Golf™ is a performance golf brand built for players who demand more from their gear. Founded by Ryan Leonard, a U.S. Army veteran and passionate golfer, NJF.GOLF creates functional golf hats and accessories designed to perform in real on-course conditions. The brand was born after Ryan discovered golf while living on the iconic Tierra del Sol Golf Course in Aruba, designed by Robert Trent Jones, and quickly realized that much of the gear on the market prioritized style over performance.
Driven by firsthand experience, NJF Golf focuses on secure fit, durability, and smart design, creating golf hats and accessories that stay put through every swing, walk, and weather change. Ryan’s journey across world-class courses—from Kapalua and Wailea Emerald in Maui to Turks & Caicos, Barbados, and throughout New Jersey’s Monmouth County courses—continues to shape product development and performance standards.